Core Purpose & Values


Make our Hong Kong a Better Place to Live

Our Core Purpose

“Hong Kong” comes first in our name for good reason. Playing an integral part of Hong Kong’s telecom services, we deem it our mission to “Make our Hong Kong a Better Place to Live”, through our work and by inspiring others to do likewise.

With this Core Purpose driving us, HKBN is built on making purposeful profits. We believe our business is best served by creating positive impact for Hong Kong and our stakeholders. When we do this right, sustainable profits will follow.

Our Strategy

In all aspects of our business and operations, we strive to deliver innovations and exceptional products and service experiences to our customers. We also rigorously fulfill our aims in environmental, social and governance (ESG) aspects, which go beyond merely fulfilling legal and regulatory requirements. We address prioritised goals and measure our results in five key stakeholder areas. They are:
  • Innovation for Customers
  • Total Rewards for Talents
  • Responsible & Win-Win Supply Chain Partnerships
  • Technology & Expertise for Community Betterment
  • Minimising Environmental Footprint
For details of our ESG commitment and work, please refer to our annual report and this website.


Our Core Values

T

Trustworthy
We are honest and genuine, keeping promises without compromise

R

Responsive
We are visionary and receptive, responding aptly and promptly

E

Entrepreneurial
We are innovative and unyielding, striving for excellence

E

Engaging
We are devoted and considerate, attracting others to follow suit

As a force of 3,000-plus Talents striving towards betterment, these principles guide and inspire us to create sustainable benefits to our stakeholders and the community.

TREE
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