(Hong Kong – 8 July 2025) Hong Kong Broadband Network Limited (“HKBN”) proudly enters the gerontechnology market with the launch of its innovative new brand “Elder Buddy”. In collaboration with Familyguard Association Limited (“Familyguard Association”), HKBN launches Hong Kong’s first smart elderly care solution – integrating a wireless home emergency safety bell with advanced mmWave radar fall detection technology. This innovation sets a new standard that addresses the needs of Hong Kong’s rapidly ageing population, enhancing elderly independence and alleviating caregiver stress.

 

Technology Empowers Elderly Care, Solving Critical Needs

With Hong Kong’s elderly population aged 65 and over projected to reach 31% by 2034*, concerns about elderly home safety are more urgent than ever.

Traditional emergency alarms rely on manual activation, often delaying help if a fall leaves someone immobile or unconscious. HKBN and Familyguard Association’s “Love Leader Wireless Home Emergency Safety Bell with Fall Detection System” represents a technological leap forward, automatically detecting falls to trigger emergency alerts without user intervention.

 

Elinor Shiu, HKBN Chief Executive Officer - Residential Solutions, stated: “The birth of ‘Elder Buddy’ represents a breakthrough in HKBN’s integration of technology into elderly care. Going forward, we will collaborate with industry leaders to accelerate the adoption of gerontechnology, lower technical barriers, and expand our solution with AI-driven analytics and smart devices – all supported by Familyguard Association’s 24/7 support centre to protect the elderly.”

 

Nicola Chan, Director and Chief Operating Officer, Familyguard Association Limited, said: “We understand the vital role of home safety bells in safeguarding the elderly. This collaboration with HKBN combines our deep care expertise with innovative technology, raising the bar for home safety. We’re thrilled to seize this opportunity to further enhance our emergency safety bell, ensuring more elderly people can live securely and independently at home.”

 

 

Smart Elderly Care Solution Features
Fall Detection System

• Uses high-frequency mmWave radar technology to precisely track elderly movements (detecting falls by analysing speed and posture changes).

• Prioritises privacy with non-intrusive monitoring, a discreet alternative to camera-based solutions.

• Eliminates the need for wearable devices, reducing the risk of the elderly forgetting to wear them.

 

Wireless Home Emergency Safety Bell

• Features a one-touch emergency button with two-way communication, instantly connecting to the Association’s 24-hour support centre.

• Combines emergency safety bell with fall detection functions. The moment a fall is detected, an immediate alert is sent to the 24/7 support centre for rapid response.

• Comprehensive support services include medical appointment scheduling, follow-up reminders, intergenerational communication support, and regular check-in calls.

Click here to view a short video about the fall detection system.

Existing HKBN customers can subscribe to the “Love Leader Wireless Home Emergency Safety Bell with Fall Detection System” for just HK$268/month. For more details, please visit “Elder Buddy”.

^{Terms and conditions apply.}

^{*Table B1 Characteristics of the population for selected years (excluding foreign domestic helpers), Hong Kong Population Projections 2020-2069 香港人口推算 2020-2069}